Create a list Live
Create a contact list from a file import or from selected contacts, name it clearly, and know when to split it.
Lists group contacts into audiences you can screen, trace, and send to. You can create a list two ways: from a file import, or from contacts you select in your workspace.
Before you start
- A source for the list: a CSV or XLSX file to import, or contacts already in your workspace.
- For file imports: the opt-in details for the contacts — source, date, and details are recorded during import.
Steps
- Decide where the list comes from. Contacts in a spreadsheet go through Import; contacts already in your workspace can be grouped from a selection in Contacts.
- To create from a file, open Import. Upload the CSV or XLSX, map the columns, and record the opt-in acknowledgment — the imported contacts become a list. See Import a CSV.
- To create from existing contacts, select them in Contacts. Filter or search to find the contacts you want, select them, and create a list from the selection.
- Name the list clearly. A name that carries the source, audience, and date — for example "ZIP 85004 absentee — July 2026" — tells you at a glance what is inside and where it came from.
- Split lists that mix audiences. Keep one list per distinct geography, purpose, or source. Separate lists keep screening results, sends, and reporting clean.
- Put the list to work. An imported list is one of the sources Skip Trace accepts, and you can refine any list with tags for finer segments.
Limitations
- List membership doesn't change consent status or send eligibility — consent, suppression, quiet hours, and cooldowns still apply at send time.
- During a file import, invalid rows are dropped, counted, and reported — they never reach the list. See Resolve import errors.
Frequently asked questions
Lists or tags — which should I use?
Lists group an audience; tags mark attributes that cut across lists. Use lists for where contacts came from and tags for what you know about them.
When should I split a list?
When it mixes geographies, purposes, or sources. If you would ever want to screen, message, or report on the parts separately, make them separate lists.
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